Our close relationship with Iceland and Icelandic seaweed began fifteen years ago. At the time, we were running a fiber factory producing fibers made from Icelandic brown seaweed for the textiles industry. Of course, we wanted to know what was so special about this seaweed from Iceland – so we headed out to Iceland to visit our seaweed producers.

It all began 15 years ago. We have visited Iceland during the harvest many times, meeting the wonderful locals and discovering their sustainable processing methods. Icelanders have been using the seaweed for skin care and as a food supplement for centuries. This gave us the idea of tapping this natural jewel and making it available to you – without any additives, aromatic agents or preservatives. It is PURE seaweed or nothing as far as we are concerned!